This bag is meant for day-to-day life. Not many bags in the market are made of a softer fabric and have a more puffy outside design. This bag is meant to bring the fun back into the bag industry, bring back the ruffles.
Case Study
User is a middle-aged working mom who lives in the suburbs. She is very active physically and mentally. She does not use many different bags; she typically uses the same one. She prioritizes practicality.
She keeps a lot of her day-to-day items like hair ties, receipts, gum, wallet. She typically takes her bag to the grocery store, errands, and traveling. Can get disorganized easily, so pockets are necessary.
Different Views
Top View
Back View
Side View
Top View
Bottom View
Process Pictures
Paper Models
This is the first muslin prototype. It had a lot of ideas and potential. Many things needed to be changed. A few are the swooping details on the outside and the closure mechanisms.
This was the second muslin prototype. The swooping details are still not working out the way I originally imagined. The swooping detail is working out better than before. Another issue is that the bag was a bit too small.
This is the prototype with a different material. The inside of the bag is made with a polyester lining, and the outside is made with cotton. The difficulties arising are that the outside details are still not working out, and the strap needs to be made of a different material.
Fourth and Final prototype before final. New materials are all the same fabric used for the final. These are the challenges that appeared during this rendition. The swoops are cooperating and look bad - decided to abandon the idea entirely, also need to focus on the interfacing placement.
Sketches
More details about materials and how I made Venezia are in the tech pack below
Runway Pictures
I was fortunate enough to participate in RIT's 2024 Beyond Fashion Runway, where I walked my own bag, Venezia. And here are some pictures of that experience.
Photo booth shots
On the Runway Shots